Jessie advocates for local food and independent business as levers for community development and long-term prosperity.

Jessie has built a reputation as an entrepreneurial, innovative and creative leader and a compelling advocate for local food and independent business. She has over 30 years of restaurant experience and 10 years of community development experience

Growing up on a farm has instilled in Jessie a fierce passion for community. Jessie believes strong, sustainable communities are the direct result of citizen participation and has worked to educate our citizens on the importance of the local economy, its relation to their community, and the power they hold to change it. Jessie believes we should consider their role as citizens a priority, and participate in the democratic process. This small shift from ‘consumers’ to ‘citizens’ would radically affect the regions economic outlook and sustainability.

Jessie is passionate about building communities and a local economy that increases the quality of life for our citizens, creates opportunity, reduces poverty, increases the size of the middle class, and ensures long term prosperity for our region.


  • Developed numerous programs for agriculture education
  • Lead a regional Institutional procurement program to increase local food procurement in anchor institutions
  • Assisted a convention center with a deep history of agriculture programs, to expand and shift programming to include urban agriculture and food
  • Developed a social enterprise that works with the community to help find ways to shift spending to local business.
  • Increased access to local food by over $800,000 during the pilot non-profit food distribution center.
  • Implemented of a work local program to allow local businesses to access cost-effective health and employee benefit programs while creating tools to make recruitment and retention easier for local businesses.
  • Created a collaborative loyalty and gift card program for local restaurants and retailers.


  • Woman of Vision – Global Edmonton, 2008