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Christine Hanna

Director

Seattle Good Business Network

Seattle, Washington

Real prosperity is having meaningful control over the economic, environmental, and social variables that define our security, well-being, and our children’s future. Our best hope to build it lies in a human-scale, relationship-based economy, one that's grounded in local ownership, fairness and opportunity, and a deep respect for our natural environment.

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Christine is an entrepreneur, nonprofit manager, and experienced marketer. After receiving her MBA from the University of Washington (focus in entrepreneurship and innovation, 1996), she spent six years building online marketing companies and leading established businesses into the Internet age. In 2002 she joined Sightline Institute (a Seattle-based sustainability think tank), as managing director, becoming well versed in the many facets of sustainability and in operating a healthy not-for-profit organization. Inspired by the "living economies" vision of BALLE, and the success of Sustainable Connections in nearby Bellingham, she co-founded Seattle Good Business Network in 2010.

Impact

  • The Think Local campaign has raised awareness with hundreds of thousands of Seattle-area residents about why local matters, through a half-dozen media partners and over 200 participating business, including over 100 full-page ads in less than two years.
  • Dine Around Seattle drove over 20,000 people to dine at three dozen local, independent restaurants.
  • Launched Gift Local, a holiday campaign that asks residents to commit to spending with at least three local independent businesses this holiday season. Expected to reach over 250,000 residents with the Gift Local message, and hope to inspire 5,000 people to take the pledge.
  • Membership reports that they are excited/inspired/relieved that SGBN is here, working on their behalf, and proud to be part of something bigger than themselves.
  • Established a stake in the ground in Seattle, with a big flag that says: "Local Economy Advocates Unite!"

Awards

Media